Product Development Process

We will be on site during first production to make sure that final pack finish and quality is carried out to the required standard, addressing any issues as they arise.

Once approved, the product must undergo rigorous stability, compatibility and preservative efficacy testing to make sure it is suitable for use, it will maintain its integrity and is safe for consumer use.

Navigating the different packaging options available to you can be daunting. We will work with you to decide the best pack format before speaking to a variety of packaging suppliers and presenting options that suit your products and brand.

Using a detailed critical path, we will work closely with the development lab to keep the development on track. Samples will be provided for testing and feedback given to the lab. This process may repeat a couple of times until approval.

Whether it’s labels, cartons, sleeves or direct print, packaging design brings its own demands. Creating the perfect finished pack goes beyond logos and colour. We will create the copy, ensure the designers have the right print areas to work with, deal with origination, barcodes and ensure legal and regulatory compliance…

A detailed product brief is essential to getting you the best product possible. We will work with you to define what you want from each product such as claims, performance, texture, pack format, fragrance and target cost of goods and using the brand identity.